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News & Insights


Campaigners call for mobility scooter users to be included in the Highway Code as fatalities nearly double
Despite their vulnerability, mobility scooter users remain absent from the Highway Code's Hierarchy of Road Users Campaigners are calling...


Get a grip: Why 2025 must be the year we stop tolerating road deaths
As we step into the new year, it's time to confront a devastating truth: Five people are killed and over 380 are injured every single day...


The power of real-life stories in road safety campaigns: Why victims’ voices matter
Road safety campaigns often rely heavily on statistics - numbers that reflect the devastating toll of road deaths and injuries. But as the s


Alcohol culture: Are we seeing a sobering shift?
As the festive season approaches, so too does a heightened focus on drink driving, with the Department for Transport’s annual ‘Drink a Littl


Authorities urged to embrace pioneering predictive technology to achieve Vision Zero
Road safety experts and bereaved families are uniting to urge local authorities, safer roads partnerships and police forces to adopt a...


Reflecting on the Road Safety GB Conference 2024 – A Platform for Change
Last week, I had the privilege of participating in the Road Safety GB Conference, a gathering that brought together passionate advocates,...
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